The Cuban Clinic Model

I was reading an article in the Miami Herald today on the implementation of Cuban-style clinics for senior citizens. This model is the model all of health care should be implementing and has great growth potential for hospitals.

These clinics involve free exercise classes, free lunches, and access to primary care physicians. Hospitals can integrate this model into their business plan as a means of keeping the community healthy and driving business through primary care physicians.

Place these wellness centers in locations that are convenient to the public such as shopping centers and business parks. Bring people in with these free services and staff a primary care physician or nurse practitioner on site. Finally, negotiate into your managed care contracts a payment for each of these patients that use the facility. The going rate goes about $1,000 per patient according to the Miami Herald.

If you would like to read the full article:
http://www.miamiherald.com/154/story/38715.html